GreenLancer is making some big hires and raising some big money this year. The downtown Detroit-based startup has hired its first CEO and is in the midst of raising a significant round of seed capital.
The new CEO is Zac MacVoy, a graduate of Lake Superior State University and most recently a vice president of sales at
United Lighting Standards. MacVoy is leading GreenLancer's efforts to raise a multi-million dollar Series B round. It has closed half of its goal and will close on the rest later this spring.
"We feel he will be a key component as we scale to meet demand," says Michael Sharber, executive vice president of
GreenLancer.
GreenLancer is a product of the
Bizdom accelerator program. It developed a software platform that guides businesses through the process of integrating green technology into their operations, such as solar panels. The platform provides high quality solar system designs needed to build and install solar electric systems, enabling contractors to manage projects, get quotes, order, and receive design services from one centralized place.
"We produce the design that the contractors use to install solar systems," Sharber says.
GreenLancer started by offering these services to commercial clients. It is now looking to expand into the residential market. The Series B will help the company with marketing, product development, and staff expansion. It has hired 14 people over the last year and now employs a staff of 22. It is also looking to hire a handful of web developers.
Source: Michael Sharber, executive vice president of GreenLancer
Writer: Jon Zemke
Read more about Metro Detroit's growing entrepreneurial ecosystem at SEMichiganStartup.com.