After a successful pilot run downtown,
Zipcar has expanded its car-sharing services to include New Center, Woodbridge, and more locations downtown in addition to significantly increasing the available fleet.
Zipcar launched in Detroit through a partnership with Wayne State in 2011. Then, just this August,
they worked with Rock Ventures to make two additional cars available downtown for a pilot run downtown, bringing them up to 10 cars total.
With their latest expansion, just made official last week, Zipcar has added 30 more cars to the available fleet, bringing the total up to 40 in the city of Detroit. It also added multiple Zipcar locations in New Center, Midtown, Woodbridge, and several more downtown and in Greektown. See all of the available cars, rental rates, and locations
here.
With this expansion in the Detroit market, Zipcar will also establish a permanent office in the city. Once a permanent location is secured, three full-time employees – a market manager, fleet manager, and member services manager – will work out of the office, and additional positions will likely become available for brand ambassadors and other roles as the company continues to grow in this market. Detroit is the 25
th market globally where Zipcar will have a full-time office presence (this includes all of its offices in the U.S., Canada, Spain, Austria, and the U.K. combined).
Zipcar's Detroit presence is sponsored by Ford Motor Company. The majority of the cars in the Detroit fleet are from Ford, thanks to a relationship formed in 2011 when Ford became Zipcar's largest university partner.
The new cars and locations are already online and available to rent.
Source: Jennifer Matthews, Public Relations Specialist with Zipcar
Writer: Nicole Rupersburg
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